Crankworx Rotorua 2022
It’s been a minute since Crankworkx Rotorua 2022 and now the dust has settled, it’s time to talk about what happened for Froff.
This was our first Crankworx ever and although it was really wet and miserable weather most of the time, we had a blast. It was really great to be at the last stop on the Crankworx world tour and also to be part of the energy that you get when the best mountain bike riders in the world come together to throw down and push themselves to be the best they can be. Exciting times.
One significant highlight for us was actually showing up (it was touch and go for a while) and launching our new long mountain bike pants “Ffancy Pants” and seeing how they were received by our discerning riding community.
The great news is we have had an overwhelming amount of positive feedback and although we are very proud of where they are at, it motivates us to push on and develop them even further taking on feedback from our team riders and all of the new owners of Ffancy Pants.
Another highlight was meeting the Everett family and signing up with young Reece (12) and getting him on board the Froff crew. Not only does this kid rip, he’s a great human. Good values, humble, nice person and great attitude. Just the kind of person we want on our squad. His old man’s ok too.. Ha.
Apart from meeting some of these talented riders that are slaying it on the global stage, probably the biggest highlight was seeing our good friend Rachel Hadfield take out the Deep Summer photo comp. Sure.. it was pretty epic for our Froff riders (Regan Doig and Jono Bolte) to be invited to ride for the shoot, but to be honest… Rach smashed it out the park. Introducing a unique story telling format that really captured the essence and took out a well deserved win against very stiff competition. Some beautiful shots all round and a great night out to see what everyone did. Rach has now been invited to go and enter again overseas in Whistler next year! Well done.
Be sure to sit down and watch her winning submission on Youtube. You won't regret it.
Last but not least… big thanks to the Crankworx Rotorua team. Awesome job in difficult weather. Thanks for having us.
Cheers
Ian
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